Hongli mini/micro LED semiconductor display project phase I was officially put into production
with the arrival of 5g+8k era, ultra-high definition display screen has become an important market upgrading demand. The first year of commercial use with mini led in 2021 is about to ignite a new round of visual revolution. Under this background, Hongli mini/micro LED semiconductor display project phase I was officially put into production, and took the lead in launching the industry-leading Mini LED display technology product: Hongping Xuancai crystal series 82 inch p0.9. With its excellent display effect and ultra-high cost performance, the product has brought a new visual enjoyment to consumers. Hongli Zhihui and its supply chain partners work together to innovate. We invite you to share the true vision of mini led and open a new realm of 5g+8k vision
on December 1, the commissioning ceremony of Hongli mini/micro LED semiconductor display project phase I with the theme of "sharing to the true vision" was grandly held in Hongli Zhihui () Guangzhou headquarters park. Xingxiang, deputy secretary and head of Huadu District Party committee, guogongtian, secretary and director of the Party group of the Standing Committee of the District People's Congress, chenjiafei, secretary and chairman of the Party group of the District People's Political Consultative Conference, Lixiaodong, deputy secretary of the district Party committee, luoganzheng, member of the Standing Committee of the district Party committee and executive deputy head of the District, Sun Yue, President of Luzhou Laojiao group, liguoping, chairman of Hongli Zhihui group, linkechuang, general manager of San'an optoelectronics, pengjunbiao, Dean of the school of materials science and engineering of South China University of technology, More than 100 people attended the launch ceremony, including wangdaiqing, general manager of TCL Electronics Holding backlight and structure design center, Zhaobin, vice president of Shenzhen Huaxing optoelectronics, customer representatives of Beijing BOE, Konka optoelectronics, Hikvision, Skyworth Group, Changhong Electric and other first-line brands, as well as relevant leaders of Huadu District and Hongli Zhihui in Guangzhou
innovation driven · Mini led mass production acceleration
mini/micro LED technology has attracted wide attention since 2019. Apple, Samsung, TCL, Konka, Xiaomi and other giants have launched LCD, LCD TV, LED display and other terminal products using mini LED or similar technologies. Hongli Zhihui took the lead in the industry in laying out mini/micro led projects. Guangzhou Hongli display Electronics Co., Ltd. was established in 2019, and the project was officially put into operation in 2020
as early as June this year, Hongli Zhihui signed a cooperation agreement with the people's Government of Huadu District to invest in the construction of Hongli mini/micro LED semiconductor display project. The project is divided into two phases. The first phase of the project is progressing smoothly and is officially put into operation today. In the field of mini/micro led new display technology, Hongli Zhihui has made great efforts to seize new opportunities for development, drive the enterprise forward with innovation, and quickly realize the large-scale mass production of mini led in 2020
work together to create an innovative display generation
as the project leader of mini/micro LED semiconductor display, chenyongming, general manager of Hongli display, shared the growth process of the project at the launch ceremony. He pointed out that Hongli Zhihui established a professional team in 2018 for the first time to actively participate in the mini/micro led layout, and stood on the same starting line with domestic and foreign head display enterprises. Looking back on the development process in the past three years, the company has completed the research and development of hundreds of mini LED products through close cooperation with the upstream and downstream first-line brands in the industrial chain, working day and night, forging ahead, not only leading in technology, but also accumulating rich experience
at the same time, in order to speed up the mass production progress of products, the company has formed its own unique mini LED product process route through continuous exploration and excellence in the process technology of 70 ~ 94hr15n, and the product performance has been greatly improved, especially in the ink color consistency and seam joint processing of display products, which has been highly recognized by first-line brand customers at home and abroad. In the future, Hongli Zhihui will spare no effort to make the mini/micro led business bigger and stronger. From large-scale production, to supporting materials, and then to supporting the upstream and downstream, Hongli mini/micro l haze is the ultimate goal of the ED semiconductor display project, which is measured by the ratio of the transmitted light intensity and the total transmitted light intensity whose deviation from the direction of the incident beam is greater than 2.5 degrees. It is also the only way to bring the company's products into the trillion level consumer market
today, the smooth production of mini led project has gathered the painstaking efforts of all employees of the company. The first phase of the project plans to invest 50 production lines, which can produce 20000 sets of 75 inch TV backlights per month after reaching the production capacity, and the production capacity of p0.9 RGB direct display products can reach 1000 square meters per month. In the future, Hongli mini/micro display project plans to expand production capacity and accelerate the construction and investment progress. It is estimated that 160000 sets of 75 inch TV backlights will be produced every month, and the monthly production capacity of direct display products can reach 10000 square meters
liguoping, chairman of Hongli Zhihui group, stressed in his speech that mini/micro LED semiconductor display project is the most important business area of Hongli Zhihui in the next few years. In 2020, Hongli Zhihui overcame many difficulties and achieved the expected performance in the first three quarters. This is due to the fact that while adhering to the strategic foundation of LED business, the company dares to be the first and strives to explore new areas and new profit growth points. The completion and commissioning of phase I of today's project is an important milestone in the development of Hongli mini/micro led project. Next, the company will make every effort to promote the mini/micro led project to achieve a breakthrough in technology, capacity, brand and resources, so as to accelerate the realization of the group's strategic layout and enhance the group's profitability and core competitiveness
Sunyue, President of Luzhou Laojiao group, said in his speech that Luzhou Laojiao Group vigorously implements the "11265" development strategy, and Hongli Zhihui is an important strategic layout of Luzhou Laojiao group in the high-tech sector. The successful commissioning of Hongli mini/micro LED semiconductor display project is not only a satisfactory answer to the "13th five year plan" submitted by Hongli people, but also the direction of Hongli people's endeavor during the "14th five year plan"
Luzhou Laojiao group, as a strong backing, will assume that it will not clean up in time, maintain the attitude of full trust and full authorization to Hongli Zhihui, and provide sufficient "ammunition" to support the business development of Hongli Zhihui. It is hoped that Hongli people will live up to the expectations of the public, work tenaciously, focus on the research and development of cutting-edge technologies under the guidance of science and technology, quickly promote the project production, seize the highland of the new display industry, and jointly create a beautiful experience of visual revolution
collaborative innovation · promote the transformation of display industry
adhere to customer first, mutual benefit and win-win results, and technological innovation. In 2020, Hongli Zhihui not only made a breakthrough in the mini/micro led project, but also received multiple assistance from government units, school enterprise cooperation, and upstream and downstream brand supply chains. With leading technology and large-scale production capacity, the company promotes the transformation of domestic display industry through collaborative innovation with upstream and downstream partners
supplier representative linkechuang, general manager of San'an optoelectronics, said in his speech at the event that as the main chip supplier of Hongli Zhihui, San'an and Hongli Zhihui have cooperated for more than ten years and have always been the main chip supplier of Hongli Zhihui. The cooperation between the two sides began with "core" and coordinated development, and jointly won the first prize of the 2019 National Science and technology progress award. In the future, San'an optoelectronics will continue to strongly support Hongli mini/micro led project and promote the rapid development of the project through collaborative development
at this event, chenyongming, general manager of Hongli display, signed a cooperation agreement with Liyugang, chairman of Chengtong optoelectronics, a customer, and won a good start in the production of phase I
Xingxiang, deputy secretary of Huadu District Party committee and head of Huadu District, introduced the excellent business environment of Huadu District in detail. She stressed that Huadu District has superior location and transportation, strong industrial foundation, superposition of various strategic platforms, complete urban functions and burst out of reform vitality. At present, the Huadu District Party committee and government are benchmarking with world-class standards, vigorously promoting the reform of the business environment, aiming at "achieving entrepreneurs, treating investors well and serving taxpayers", creating a good business environment in the region that is pro business, business friendly, business friendly, and business friendly. We sincerely welcome high-quality enterprises and talents to invest in and build Huadu, and share the huge business opportunities in the construction of Guangdong, Hong Kong, Macao and the Great Bay area, Create a brilliant future of mutual benefit and win-win results
luoganzheng, member of the Standing Committee of Huadu District Party committee and executive deputy district head, said that the formal production of Hongli mini/micro LED semiconductor display project phase I is of great significance for enterprises to continue to maintain their leading position in the industry, for our district to further extend the LED industry chain, accelerate the construction of 5g+8k new display industry base, and create a 100 billion level intelligent electronic information industry cluster. It is hoped that all the cadres and employees of Hongli group will continue to vigorously carry forward the spirit of model worker, labor spirit and craftsman spirit, forge ahead, be brave in innovation and strive for first-class, promote the mini/micro LED semiconductor display project to become bigger and stronger, and make contributions to accelerating the high-quality development of Huadu District and building an important bearing area of Guangzhou's economy and population
lijundong, the director and President of Hongli Zhihui group, stressed that the impact of the epidemic on Hongli Zhihui in 2020 was temporary. At present, the orders of all subsidiaries of the group are rising steadily, and the orders received and shipments of some subsidiaries in November reached an unprecedented high. At the same time, the company's mini/micro led project has also made breakthrough progress. This is a gratifying situation, and it is also the result of the strong support and joint efforts of all employees of Hongli Zhihui, customers and suppliers, Luzhou Laojiao group and governments at all levels
technology is the primary productive force. In order to accelerate the further development of Hongli mini/micro led project, lijundong, President of Hongli Zhihui group, and pengjunbiao, Dean of School of materials science and engineering of South China University of technology signed an agreement to jointly establish a joint laboratory. The joint marriage between Huagong and Hongli is a major strategy for both sides to serve national scientific and technological innovation, and a major layout for deepening school enterprise cooperation. Through the establishment of a strong alliance and concerted innovation, we will jointly explore mini/micro LED materials, solve the technical difficulties faced by the mini/micro led process, and jointly improve the massive transfer technology
the commissioning activities came to a successful conclusion after the grand launching ceremony. Then, accompanied by the leaders of Hongli Zhihui group, the guests visited the mini led plant and exhibition hall respectively
visual revolution · sharing the true vision of mini led
with the arrival of 5g+8k era, ultra-high definition display screen has become an important market upgrading demand. This kind of cylinder equipped with the commercial first year electro-hydraulic servo universal experimental machine of mini led in 2021 has the following three characteristics: it is about to ignite a new round of visual revolution. In this event, Hongli Zhihui highlighted the innovative Mini LED display and mini LED backlight product series at the mini led new display technology exhibition hall, and invited you to share the true vision of mini led
in terms of mini LED backlight products, the company has demonstrated Mini LED backlight application solutions covering a variety of sizes from VR, flat panel, car screen, notebook, display to 75 inch TV, with outstanding advantages such as high color gamut, high brightness, high contrast, thin thickness of the whole machine, low power consumption, etc. The comparison between the 75 inch HD Mini led backlit TV and the ordinary LCD TV on the scene was praised by the audience
in addition, the company also highlighted the industry-leading display technology products: Hongli screen Xuan color crystal series 82 inch p0.9 products, which are the second generation of Hongli Zhihui Mini led direct display products. The product adopts the unique mini LED product technology of Hongli. From the first generation of direct display to the second generation of direct display, the company has continuously refined its research and development technology, and achieved a higher level of resolution, gray scale and contrast in the second generation products. The specifications and sizes can be spliced infinitely, and the display image quality of the product is more fine and greasy, which can be viewed from a close distance. The mini L
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